Kingsley Coffee
Author:
Adam Prew
Published: 20/08/2013
This flyer design for Kingsley Coffee was aimed at raising awareness of the different activities that take place in the coffee shop, targeted more towards girls.
The design process
I decided to make a pattern of the different activities as a background, emphasising the kind of flower patterns usually seen on girls clothes and bedding etc.
The Kingsley Coffee brand colour is a cerise pink which worked perfectly with this idea and to highlight key selling points I drew flower shapes for images to sit in with a modern script font. Once again the images play an important role in the effectiveness of this design as the viewer can see exactly what they can make at these activities - and the way the staff at the coffee shop interact with the girls.