We have upped our game… now it’s your turn.

We have just taken delivery of the new Xerox 150 (aka iGen 150) in our digital press room. It’s around the size of a minibus, and you don’t get much change out of £600,000. It is already in use, for all our business cards printed on 350gsm stocks.

In short… The photographic print quality of this machine is exceptional. Grey’s are no longer an issue, pastels print beautifully, and large blocks of colour are solid.

Here’s the boring bit.

Outstanding Quality – Outstanding image quality is more predictable – and faster – than ever

Giving you the quality you’re looking for with Xerox Confident Colour. Regardless how straightforward or complex your colour management needs, let us provide the industry-leading colour solutions to meet them, so you can focus on the challenge of developing your business into one that is stronger, more responsive, more flexible.


Outstanding images are easier to achieve than ever with the enhanced image quality technologies integrated with iGen 150. A new 2400 x 2400 imaging system with VCSEL technology and 150, 180, 210, 250 line screens delivers more information per square inch – meaning improved detail, tighter, more uniform rosettes, and better sharpness – so we can meet your expectations for digital printing quality. More delighted customers mean more business growth!

Our Colour Maintenance Tool takes the manual intervention out of the calibration process. It delivers the same outstanding colour every time, so yous will be confident coming to us again and again.

Innovative Technology – Like a Swiss watch

Swiss watches have the reputation for being the finest technology and the best way to accurately measure time – an apt metaphor for iGen 150. The best technology and design make iGen 150 the standard against which all other digital print solutions will be judged. The integrated Inline Spectrophotometer gives you more accurate colour faster, more stable colour over time, PANTONE matching, and a level of productivity you’ve never experienced.

Auto Carrier Dispense is a new method of combining dry ink and carrier. It yields consistent colour uniformity from the first print to the last and from job to job.

Image Path: 2-D VCSEL 2400 x 2400 ROS enables more data per inch and new line screens that approach offset quality. 26″ (660mm) Stacker  allows us to add inline finishing solutions to take full advantage of the largest cut-sheet in the industry, and raise your productivity.

Matte Dry Ink is designed to take advantage of a tremendous opportunity in the photo market by optimizing the uniformity of gloss appearance across highlights, midtones and shadows.

Commercial Printers Can Handle Anything (Nearly)

Jim is a prolific networker, small business mentor and a supporter of anything 'community'. He is an ambassador for Young Enterprise on the South Coast and loves to spend his time encouraging entrepreneurial spirit in everyone he meets.

If you like it, share it

Leave a Reply

Your email address will not be published. Required fields are marked *

four × 5 =